Amazon Advertising Sponsored PPC (Pay Per Click) Optimization

Posted on

One of the first questions most sellers ask themselves is when should they start PPC advertising on Amazon, how much should they spend on it, and how to effectively run campaigns? 

First of all, Amazon Advertising PPC optimization is the way to raise your sales and make sure that shoppers will see your product in the search results. 

The competition on the Amazon Marketplace is very high, which is why it’s essential to run a healthy Advertising Campaign with solid PPC optimization. A well-optimized PPC campaign will increase your product ranking, make your product listing stand out as well as bring more conversions that will lead to profits and capture buyers, not just viewers. 

With Amazon Advertising PPC, you can promote your product, brand, and store.  

sellerboard’s PPC Optimization can help you run profitable campaigns and correctly target shoppers. 

The sellerboard PPC dashboard tracks the profitability of your Sponsored campaigns, ad groups, keywords and helps you optimize bids to reach your target profitability.

sellerboard developed a unique algorithm, which estimates profit by PPC campaign. Based on this estimated profit, the sellerboard calculates the Break-even-ACOS and the Break-even-bid for every keyword and makes recommendations on optimizing your bids.

sellerboard is an accurate profit analytics service for amazon sellers with additional tools: follow-up mail campaigns, inventory management, reimbursements for lost & damaged stock and other FBA errors, PPC optimizer, listing change alerts. All this starting at $15 a month with a free trial.

Get your 1 month of free access to sellerboard using this link: