With the sellerboard PPC Dashboard you can analyze the profitability of your PPC campaigns, ad groups and even keywords. All advertising data will be imported into your sellerboard account automatically! The PPC dashboard shows a couple of very important indicators, which you won’t find in the Seller Central.
The first indicator is Estimated profit. sellerboard came up with the algorithm for the most accurate profit estimates for each campaign, group and even keyword.
The next indicator is Break-even ACOS. It will help you to understand at what ACOS stage advertising costs will start to pay off.
Another indicator is the Break-even bid. It will indicate at what estimated bid, considering your current situation, you would receive from the PPC as much as you invested in it. Based on this information, you can decide whether to increase or decrease the bid. An Auto-bidding system will also be released soon!
PPC Dashboard is currently in beta testing. If you have any questions or suggestions, please write to firstname.lastname@example.org.
sellerboard is an accurate profit analytics service with additional tools: follow-up mail campaigns, inventory management, reimbursements for lost & damaged stock and other FBA errors, PPC optimizer, listing change alerts.
Get 1 month of free access to sellerboard using this link: https://www.sellerboard.com/blog