The Buy Box refers is the white box on the right side of the Amazon product detail page, where customers can add items for purchase to their cart. Only businesses with excellent seller metrics get a chance to win a share of it. The reason sellers prioritize the Buy Box is because 82% of Amazon sales go through the Buy Box, and the percentage is even higher for mobile purchases.
๐. ๐๐๐ค๐ ๐ฌ๐ฎ๐ซ๐ ๐ฒ๐จ๐ฎ ๐ฉ๐ซ๐ข๐๐ ๐ฒ๐จ๐ฎ๐ซ ๐ข๐ญ๐๐ฆ๐ฌ ๐๐จ๐ฆ๐ฉ๐๐ญ๐ข๐ญ๐ข๐ฏ๐๐ฅ๐ฒ.
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